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<p class="MsoNormal"><b><span style="font-size:14.0pt;font-family:"Bodoni MT"">Due to popular demand, we have extended the deadline for submission to Feb. 29<sup>th</sup>, 2020<o:p></o:p></span></b></p>
<p class="MsoNormal"><b><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p> </o:p></span></b></p>
<p class="MsoNormal"><span style="font-size:14.0pt;font-family:"Bodoni MT"">Call for Participation:</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt;font-family:"Bodoni MT"">Persuasive Technology 2020 Workshop on Personalizing Persuasive Technologies</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt;font-family:"Bodoni MT"">April 21, 2020, Aalborg, Denmark.</span><span style="font-size:14.0pt">
</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><b><span style="font-size:14.0pt;font-family:"Bodoni MT""> </span></b><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt;font-family:"Bodoni MT""><a href="https://personalizedpersuasion2020.wordpress.com/">https://personalizedpersuasion2020.wordpress.com/</a><o:p></o:p></span></p>
<p class="MsoNormal"><b><span style="font-size:14.0pt;font-family:"Bodoni MT""> </span></b><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><b><span style="font-size:14.0pt;font-family:"Bodoni MT"">Important Dates:</span></b><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<ul style="margin-top:0cm" type="square">
<li class="MsoNormal" style="mso-list:l1 level1 lfo1"><b><s><span style="font-size:14.0pt;font-family:"Bodoni MT";color:red">Feb 15, 2020</span></s></b><span style="font-size:14.0pt;font-family:"Bodoni MT";color:red">:
</span><b><span style="font-size:14.0pt;font-family:"Bodoni MT"">Feb 29, 2020</span></b><span style="font-size:14.0pt;font-family:"Bodoni MT"">: Submissions deadline: Submissions deadline<o:p></o:p></span></li></ul>
<ul style="margin-top:0cm" type="square">
<li class="MsoNormal" style="mso-list:l2 level1 lfo2"><span style="font-size:14.0pt;font-family:"Bodoni MT"">Please submit your papers via <a href="https://easychair.org/conferences/?conf=ppt2020">https://easychair.org/conferences/?conf=ppt2020</a><o:p></o:p></span></li><li class="MsoNormal" style="mso-list:l2 level1 lfo2"><span style="font-size:14.0pt;font-family:"Bodoni MT"">March 20, 2020: Acceptance notification<o:p></o:p></span></li><li class="MsoNormal" style="mso-list:l2 level1 lfo2"><span style="font-size:14.0pt;font-family:"Bodoni MT"">March 31, 2020: Camera-ready version due<o:p></o:p></span></li><li class="MsoNormal" style="mso-list:l2 level1 lfo2"><span style="font-size:14.0pt;font-family:"Bodoni MT"">April 21, 2020: Workshop<o:p></o:p></span></li></ul>
<p class="MsoNormal"><span style="font-size:14.0pt;font-family:"Bodoni MT""> <o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-CA" style="font-size:14.0pt;font-family:"Bodoni MT"">Building on the success of the workshop in past four years which attracted 100s of participants from over 20 different countries and led to a special issue and archived
 proceedings, this year’s workshop on <b>Personalizing Persuasive Technologies</b> aims to connect diverse groups of persuasive technology and behavior change researchers and practitioners interested in personalization and tailoring of persuasive technologies </span><span style="font-size:14.0pt;font-family:"Bodoni MT"">to
 share their experiences, ideas, discuss key challenges facing the area, identify opportunities, and define a roadmap for future research in this area</span><span lang="EN-CA" style="font-size:14.0pt;font-family:"Bodoni MT"">.  We welcome submissions and ideas
 from any domain of persuasive technology and HCI including, but not limited to health, sustainability, games, safety and security, marketing, </span><span style="font-size:14.0pt;font-family:"Bodoni MT"">eCommerce, entertainment </span><span lang="EN-CA" style="font-size:14.0pt;font-family:"Bodoni MT"">and
 education. Workshop papers and ideas will be archived online to be accessible to the general public.</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt;font-family:"Bodoni MT""> <o:p></o:p></span></p>
<p class="MsoNormal"><b><span style="font-size:14.0pt;font-family:"Bodoni MT"">Participants are invited to submit:</span></b><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<ul style="margin-top:0cm" type="square">
<li class="MsoNormal" style="mso-list:l0 level1 lfo3"><span style="font-size:14.0pt;font-family:"Bodoni MT"">position papers (2–4 pages)<o:p></o:p></span></li><li class="MsoNormal" style="mso-list:l0 level1 lfo3"><span style="font-size:14.0pt;font-family:"Bodoni MT"">work-in-progress papers (2–6 pages)<o:p></o:p></span></li><li class="MsoNormal" style="mso-list:l0 level1 lfo3"><span style="font-size:14.0pt;font-family:"Bodoni MT"">full research papers (6-12 pages)<o:p></o:p></span></li></ul>
<p class="MsoNormal"><span style="font-size:14.0pt;font-family:"Bodoni MT""> <o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt;font-family:"Bodoni MT"">We invite position and research papers that cover any of the topics listed below or other relevant topics:<o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-CA" style="font-size:14.0pt;font-family:"Bodoni MT"">-           Frameworks and models for developing personalized persuasive technology</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-CA" style="font-size:14.0pt;font-family:"Bodoni MT"">-           Objective and subjective approaches to personalizing persuasive technologies</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-CA" style="font-size:14.0pt;font-family:"Bodoni MT"">-           Methods and Metrics for evaluating the effectiveness of personalized persuasive technology</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-CA" style="font-size:14.0pt;font-family:"Bodoni MT"">-           Long-term evaluation and evidence of long-term effect of personalized persuasive technology</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-CA" style="font-size:14.0pt;font-family:"Bodoni MT"">-           Systematically investigating and highlighting the difference between Adaptivity and Adoptivity</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-CA" style="font-size:14.0pt;font-family:"Bodoni MT"">-           Systematically investigating and highlighting the difference between system-controlled personalization and user-controlled personalization</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-CA" style="font-size:14.0pt;font-family:"Bodoni MT"">-           The relationships between individual characteristics and effectiveness of various persuasive technology features</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-CA" style="font-size:14.0pt;font-family:"Bodoni MT"">-           How to balance the cost and benefit of personalizing persuasive technology (the level of personalization required for a maximum return on investment)</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-CA" style="font-size:14.0pt;font-family:"Bodoni MT"">-           How to develop ethical and privacy-sensitive personalized persuasive technology</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-CA" style="font-size:14.0pt;font-family:"Bodoni MT"">-           What do we personalize (e.g., the persuasive strategies, approaches, or end-goals)?</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-CA" style="font-size:14.0pt;font-family:"Bodoni MT"">-           How do we personalize (e.g., subjective and objective personalization methods)?</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-CA" style="font-size:14.0pt;font-family:"Bodoni MT"">-           Who do we personalize for (e.g., personality, gender, age, persuadability, player types, emotional states, contextual/situational variables)?</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-CA" style="font-size:14.0pt;font-family:"Bodoni MT"">-           Where do we personalize - domain and context dependency of personalization approaches?</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-CA" style="font-size:14.0pt;font-family:"Bodoni MT"">-           Challenges and limitations of implementing personalized persuasive technology and solutions.</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-CA" style="font-size:14.0pt;font-family:"Bodoni MT"">-           Case studies and examples of personalized persuasive technologies.</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-CA" style="font-size:14.0pt;font-family:"Bodoni MT"">-           Success and failure stories with regard to personalized persuasive technology.</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-CA" style="font-size:14.0pt;font-family:"Bodoni MT"">-           Other relevant dimensions of personalizing persuasive technologies.</span><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt;font-family:"Bodoni MT""> <o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt;font-family:"Bodoni MT"">Submission will be peer-reviewed and the organizing committee will select up to 20 participants according to relevance, quality, and research diversity.  All accepted papers will be
 shared through the workshop website and will be published and made accessible online via CEUR Workshop Proceedings (<a href="http://ceur-ws.org/">CEUR-WS.org</a>). Finally, authors will have the opportunity to extend their papers and submit for consideration
 as part of <b>a journal special issue</b> in this area in the future. This workshop is <b>free</b> and open to every conference participant at no additional cost.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt;font-family:"Bodoni MT""> <o:p></o:p></span></p>
<p class="MsoNormal"><b><span style="font-size:14.0pt;font-family:"Bodoni MT"">Organizers:</span></b><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt;font-family:"Bodoni MT"">Rita Orji, Dalhousie University, Canada<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt;font-family:"Bodoni MT"">Jaap Ham, Eindhoven University of Technology, Netherlands<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt;font-family:"Bodoni MT"">Kiemute Oyibo, University of Saskatchewan, Canada<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt;font-family:"Bodoni MT"">Joshua Nwokeji, Gannon University, USA<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt;font-family:"Bodoni MT"">Oladapo Oyebode, Dalhousie University, Canada<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt;font-family:"Bodoni MT""><o:p> </o:p></span></p>
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<p class="MsoNormal"><span style="font-family:"Times New Roman"">Rita Orji, Asst. Professor<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Times New Roman"">Faculty of Computer Science, Dalhousie University<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Times New Roman"">6050 University Ave. Halifax, NS, B3H 4R2, Canada<o:p></o:p></span></p>
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<p class="MsoNormal"><o:p> </o:p></p>
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